Practice Growth Guide Blog 

Where ambitious practice leaders come to learn the industry’s latest strategies for getting more physician referrals, growing their referral network, and empowering their business development team.

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What happens when you have setbacks with your referral network program?

What To Do with Setbacks

Referral Network Strategy

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Most practices see their liaison as the “marketing” person, when in reality, your rep is a salesperson.

Does Your Physician Liaison Wear Too Many Hats?

Physician Liaisons

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Investing in your referral network program is worthwhile. Do you want robust or partial results?

Our Trusted Team Member Is Going To Call On Doctors

Practice Development

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Hiring the wrong physician liaison is a painful and costly mistake costing valuable physician referrals.

How Hiring a Physician Liaison Is a Lot Like Dating

Practice Development

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Why hire a physician liaison and what value can they add to your practice?

What Not Having a Physician Liaison Is Costing You

Practice Development

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When a good rep has flat numbers, it’s because they are not following an effective call plan.

Know Where to Go

Team Training

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Is your sales team representing your practice in the way you want it portrayed?

Five Steps to Building a Strong Physician Liaison Sales Team

Team Training

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What doctor is willing to risk their reputation to refer patients where they won’t be well cared for?

The Strongest Referral Networks Start at Home

Referral Network Strategy

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When I ask about accountability systems for their liaison, practices usually give a blank stare.

Leading The Physician Liaison

Team Training

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Gratitude makes us better. It helps us recognize all of the gifts we’ve been given.

Attitude of Gratitude

Practice Development

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There’s a good chance your physician liaison feels like they’re on a deserted island.

No Man Is an Island

Team Training

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Looking for a new liaison or want to keep the one you have? Here are 6 ways to avoid turnover.

Hold on to What You’ve Got

Team Training

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I'm Lanissa!

And I’m on a mission to guide ambitious practice leaders from chaotic and confusing referral network strategy to cultivating new patient referrals with confidence and clarity.

Whether this is your first foray into the world of referral networks or you’ve been at this for a while, I’m here to help you attract the referring doctors (and patients) you actually want to partner with.

Get to Know Me
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COLLABORATIVE CARE COACH | PHYSICIAN REFERRAL NETWORK QUEEN | PRACTICE GROWTH GUIDE

The healthcare sales strategist who’s been where you are and can get you where you want to go.

10 Keys to Exponential Referral Network Growth

Time-tested, results-driven, no-fluff strategies you can implement today to start growing your own referral network strategy. Oh, and did I mention it’s completely free?

Free guide

10 Keys to Exponential Referral Network Growth

Ready to build your own referral network strategy?